AI Insights · Timothy · October 2021
Performance of Top 5 Fashion Games on Android in the US for Q3 2021
In Q3 2021, top fashion games on Android in the US saw diverse performance trends in weekly downloads, revenue, and active users. Hair Challenge and Makeup Artist: Makeup Games showed notable activity.
In Q3 2021, the top fashion games on Android in the United States exhibited varied performance metrics in terms of weekly downloads, revenue, and active users. Here's a closer look at the trends for the leading five apps according to Sensor Tower data.
Hair Challenge from Rollic Games had a dynamic quarter. Weekly downloads showed a gradual decline from 188K in late June to around 71K by late August, before picking up to 89K by the end of September. Revenue also fluctuated, peaking at $160 in the final week of June but mostly hovering between $11 and $121. Active users dropped from 498K at the start of the quarter to 263K by the end.
Fat 2 Fit! by VOODOO started strong with weekly downloads at 286K in late June, but saw a steady decline to 25K by the end of September. Active users followed a similar trend, starting at 700K and reducing to 144K over the quarter. The app's revenue saw a sharp drop-off, with notable earnings only in the initial weeks of the quarter.
Doll Designer from Lion Studios had varied weekly downloads, peaking at 95K in late July and then settling around 53K by the end of September. Revenue saw modest gains, reaching up to $64 in late August. The app maintained a relatively stable number of active users, fluctuating around the 100K to 130K mark throughout the quarter.
Get Lucky: Run To The Pool by Homa experienced a significant increase in weekly downloads, from about 3.5K in early August to a peak of 234K in early September, before settling at 155K by the end of the quarter. Active users reflected this trend, rising from 3K in late July to 226K by the end of September. Revenue data was not available for this app.
Makeup Artist: Makeup Games from FunLanding Game Studio saw a dramatic rise in weekly downloads, starting at 12K in late June and peaking at 168K at the end of August, before declining to 49K by late September. Revenue increased in September, reaching a peak of $669 in the first week. Active users also saw a significant rise, from 12K in late June to 263K by early September, before dropping to 120K by the end of the quarter.
These insights from Sensor Tower highlight the diverse performance trends among the top fashion games on Android in the US for Q3 2021. For more detailed analytics and insights, visit Sensor Tower.